Undergraduate Catalog

BUS 423 Design-Think Experience

This course is a practical, experience-based introduction to design-thinking tools and techniques for both Business and non-Business majors. Students will be exposed to applied research, ideation, and problem-solving tools adapted from a human-centered design, industrial design, and social innovation. Students will creatively and collaboratively address local community concerns, leading to a prototype for installation in a neighborhood. In addition, readings, case studies, lectures, and writing exercises will allow students to learn from other design-thinking experiences to more fruitfully address global challenges.

Credits

3